Following Xiaomi's lead, HTC has announced that it will unveil its next global smartphone in India, with a launch slated for sometime during the third quarter of 2015.
Chia-Lin Chang, HTC's CFO and president of global sales, revealed the manufacturer's plans in an interview with ET Telecom, underscoring the importance of the Indian market:
We have a third-quarter plan for our global launch in India to introduce a device which is specifically designed for the Indian consumer.
We were the first company to bring an Android smartphone to the country. Indian market is something that teaches us about new trends, which is always helpful. If we are able to serve Indian market well with the right strategy, we will be able to serve the global market well.
The upcoming mid-range phone will debut in India, and will be